Ethics Advisory Board

Last Reviewed
December 17, 2020

Journalistic ethics and medical research do go hand-in-glove.

In today’s ‘fake news’ world, journalists must go the extra mile to protect patients from misleading information and focus on innovative therapies that will save lives and reduce overall health costs.

We believe the highest priority for health publishers is protecting patients who might be negatively impacted from misleading news.

Which means ‘do no harm.’

Industry Standards:

In 1999, several eHealth 1.0 leaders gathered in New York City to define news publishing standards for the digital ecosystem. Most of those publishing standards remain effective today.

Many media reports overemphasize potential benefits, ignore obvious shortcomings, and do not present cost issues.

But, after reviewing thousands of health news stories about medications, interventions, and vaccines over the past 20 years, we have found a clear pattern of imbalanced media reporting.

The Precision Vax Advisory Board has defined the specific criteria to ensure healthcare providers and consumers develop informed opinions from new research. We believe our Guiding Principles address the basic issues people need to know to make informed decisions.

Additionally, we support these industry-leading non-profit, health news publishing criteria:

Guiding Principles:

  • Authoritative: is the source from qualified authors
  • Complementarity: all published information should enhance, not replace, the doctor/nurse/pharmacist relationship with patients
  • Attribution: citations clearly identify the source(s) of the relevant research
  • Transparency: the independence from bias shall at all times be preserved
  • Financial disclosure: every funding source and researcher relationship must be communicated appropriately

Board Members:

The Precision Vax's Ethics Advisory Board exists to improve healthcare information, enhancing health outcomes for all of us. 

Content Leadership Team:

Don Ward Hackett, Publisher, and Dr. Robert Carlson, Clinical Editor, have been collaborating and publishing health information for 10 years.